I. Introduction

A. Definition of website auditing

B. Importance of website auditing

C. Types of website audits

II. How to Conduct a Website Audit A. Setting goals for the audit B. Preparing for the audit C. Analyzing website data 1. Traffic analysis 2. Content analysis 3. Technical analysis 4. Conversion analysis D. Reporting the findings 1. Creating an audit report 2. Prioritizing issues E. Implementing changes 1. Creating an action plan 2. Monitoring progress

III. Types of Website Audits A. Full Website Audit B. Content Audit C. Technical Audit D. Navigation Audit E. Conversion Audit

IV. Best Practices for Website Auditing A. Regularity of website audits B. Using multiple tools C. Prioritizing issues D. Collaborating with teams

V. Examples of Website Audits A. Example 1: Full Website Audit B. Example 2: Content Audit C. Example 3: Technical Audit D. Example 4: Navigation Audit E. Example 5: Conversion Audit

VI. Conclusion A. Summary of website auditing B. Benefits of website auditing C. Call to action

VII. FAQs A. What is website auditing? B. Why is website auditing important? C. How often should I conduct a website audit? D. What are the different types of website audits? E. How do I prioritize issues found during a website audit?


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