Pool Company SEO company

We are official agency partners of SEMRush.
A summary of Google reviews for our local SEO services.

Get pool construction and maintenance SEO services that generate more leads and make you money.

Get your pool business making waves online with our SEO services that ensure you’ll be the first splash in your customer’s search results.
A man, woman and cat working hard on search engine optimization for their small business digital marketing clients.

Our Pool Company SEO services have been featured in:

The Entrepreneur logo, a website that featured our fast and affordable web design and SEO services.
The Buffers logo, a website that featured our fast and affordable web design and SEO services.
The Fit Small Business logo, a website that featured our fast and affordable web design and SEO services.
The Upwork logo, a website that featured our fast and affordable web design and SEO services.
The Business Insider logo, a website that featured our fast and affordable web design and SEO services.
The Huffington Post logo, a website that featured our fast and affordable web design and SEO services.

Actual SEO Case Studies From Our Ecstatic Clients

We don’t just talk. We do. And we can do the same for you.


SSD Pools grows 6 digits in just 3 years

A Houston, TX pool cleaning company goes from 0 to $100,000's in annual revenue in just a couple of years.


Dakota Trauma grows revenue by over 400%

A Bismarck, ND psychotherapist starts a new practice and begins to build a steady client base after just a few months. And still growing today.

A screenshot of the Cleaning Company cleaning website.

The Cleaning Company grows website traffic by 1,150%

An established Toronto, ON cleaning company grows even further and continues to dominate the cleaning industry in the 6ix.

The Problem 🤦‍♂️

Diving into the deep end isn’t always a splash, especially when your pool business hits a few snags. From the dreaded downtime of idle employees twiddling their thumbs to the rollercoaster ride of unpredictable revenue and the frustrating plunge into a pool of lackluster leads—it’s enough to make anyone wish they had water wings.

A bored worker sits idle, as a result of their business not investing in SEO services.

Idle hands in the pool construction and maintenance industry can ripple out into a stagnant business pool, where potential profits simply evaporate into thin air. The challenge of keeping your crew as busy as a one-legged man in a butt-kicking contest – with consistent, high-quality work – can be as elusive as finding a quiet kid in a candy store.

A concerned worker looks at his phone, sad about the lack of new business coming in from his website that does not use SEO services.

Unpredictable revenue in the Pool Construction and Maintenance Industry is as common as a rainstorm during your pool party. Just when you think you can float on by, the tides of customer demand ebb, flow, and sometimes vanish faster than that inflatable unicorn in a strong gust of wind.

Poor quality leads are like a kiddie pool in an Olympic swimmer’s training facility: there, but woefully inadequate. They clog the pipeline like leaves in a filter, leaving pool businesses paddling in circles rather than diving into the deep end of their market potential.

The Solution 🙌

Ready to give your pool construction and maintenance business an upgrade? Here’s your game-changing guide to maintaining a productive workforce, establishing a steady income stream, and sourcing the best leads in the market.

A happy worker is delighted that his business employed SEO services to keep him busy with work.

Keep Your Crew Busy

Keep your pool construction and maintenance crew hustling with our expert SEO services that put your business at the top of search engine waves. Dive into a pool of clients who are eager to make a splash with your services, keeping your team as busy as a lifeguard on a hot summer day.
A happy worker is overjoyed that his business as a consistent stream of new business coming in as a result of investment in SEO for their website.

Get Predictable Revenue

Get your pool business diving headfirst into predictable revenue streams with our bespoke SEO services that make a splash on search engine rankings. Watch your customer base ripple out as we tailor your online presence to pool in leads like a high-powered suction pump.

A business owner signs a new customer as a result of high quality leads coming in from their investment in SEO services.

Attract Better Leads

Attract top-tier leads by diving into the deep end of SEO crafted specifically for the pool construction and maintenance industry. Surface as the go-to expert when our tailored keywords and strategic content make waves, ensuring your brand swims laps around the competition.

How Pool Company SEO Works

Dive into rankings with our streamlined Pool Company SEO strategy.


Persona X searches Google for a specific topic or question. Like ‘pool construction and maintenance near me.’


Google analyzes their keywords and INTENT, and serves the results it believes will best answer their query.


Persona X clicks on a link to YOUR page, which is optimized for those keywords and intent, and visits your page.


Persona X is satisfied with what they find on your page, and completes the "call to action". (such as subscribing, buying a product, or submitting a contact form)

Why SEO For pool construction and maintenance is So Important

Billboards, newspapers, radio, TV, social media, podcasts, virtual reality? Nah. Here’s why Pool Company SEO is the best marketing strategy for your landscaping business.

Increased visibility

Boosts website ranking, attracts more swimsuit-clad digital traffic, leads to increased splashes in your business pool.

Targeted traffic

Optimizes online visibility, lures the right pool-loving crowd, dips into prime customer streams.

Cost-effective marketing

Pool Company SEO boosts organic visibility, drives targeted traffic, and garners lasting results without recurrent ad cost.

Local targeting

Proximity, relevance, and prominence—Google's local SEO trifecta for your splashy business needs.

An example of a mobile showing a Google search for "pool cleaning services near me" in Houston.

Enhance credibility

Top Google rank screams "trustworthy expert" in the pool playground.

Competitive advantage

One's swimming in traffic, the other's stuck in the kiddie pool.

Long-term results

SEO builds enduring online presence; paid ads, like summer flings, brief and expensive.

Trackable ROI

Measure website traffic increases, lead generation, and conversion rates linked to specific SEO strategies.

10 Years of Auditing Experience

SEO Audit for pool construction and maintenance Websites

Before diving into the deep end of digital marketing, our SEO audits for the Pool Construction and Maintenance Industry provide a critical paddle. We uncover hidden SEO leaks that might be draining your online visibility. Think of us as the pool inspectors of the internet, ensuring your website is structured to swim smoothly in the search engine pool. With our strategies, your business will float to the top, making waves among competitors and clients alike.

Keyword Research for Pool Company SEO

We’ll dive into the deep end of search terms to fish out the keywords that make a splash for your pool construction and maintenance business. With our tailored research, you’ll be swimming in the sea of top Google results faster than you can say “cannonball”.
Your digital presence will float effortlessly to the surface, as we saturate your content with optimized keywords that attract the right crowd. Forget the inflatable arm bands; it’s time to propel your brand to the deep end of market visibility.

50+ Targeted Keywords for pool construction and maintenance

Local Industry Exclusivity

Local SEO for pool construction and maintenance

Local SEO is like that friend who knows everyone in town and makes sure you’re invited to the party. It’s tailoring your online presence to show up on the digital map where your neighborhood customers are looking. For the Pool Construction and Maintenance Industry, this means more fun in the sun with clients who find you first when searching for that backyard oasis. Integrating your business into Google My Business profiles, collecting those golden stars in reviews, and popping up in online directories is like having the best pool float at the party; you’ll be seen and remembered. Thus, local SEO doesn’t just boost your visibility, it ensures when someone yells “Cannonball!” into their search bar, your service makes the biggest splash.

Technical SEO for pool construction and maintenance Websites

Ok, so your pool construction biz is lost at sea in the vast ocean of the internet. We throw you a lifeline with technical SEO that makes your website swim like Michael Phelps.
Our approach tweaks your website’s code so it’s as sleek as a dolphin. We organize the site architecture so that it flows smoother than a backyard lazy river.
Search engines will index you faster than a kid cannonballing on a hot day. Plus, we shore up security, so it’s tougher than a pool noodle in a typhoon.

3 Secs Load Time or Less

Google My Business management to keep the Google love strong in the pool construction and maintenance industry

When Google My Business gets the VIP treatment, your pool company makes a splash online. Dive into a sea of benefits with a spick-and-span profile, eye-catching photos that scream “swim here!”, and pinpoint accurate info that never leads clients astray. Plus, with fresh posts as regular as your pool’s pH checks, you’ll keep customers hooked and gushing about your sparkling service. Trust us, in the digital pool lane, this is the fast track to doing laps around the competition.

Animated character holding a heart.

Reviews management that impresses potential pool construction and maintenance customers

Every splash in the SEO pool matters. Encourage a tide of reviews from your happy swimmers and dive into responding promptly—because every good word boosts your credibility like a lifebuoy. But when the water gets choppy with negative reviews, don’t just float there! Manage them with grace and show how your service can do the doggy paddle even when the pool’s not perfect. More reviews mean more trust, and more trust means more customers ready to take the plunge with your business.

Thank you message bubbles with smiley and star icons.

Organized citations and listings that prove to Google your pool construction and maintenance business is legit

Consistent NAP management ensures your business isn’t swimming against the current online. Proper citations across directories increase your visibility in local searches, like tossing a lifebuoy to those trying to find your services. This includes streamlining your business name, address, and phone number—preventing any belly flops in your digital presence. Dive into a sea of potential customers with a NAP that’s as clear as pool water.

Cartoon detective with Google logo hat.

Dozens of Data Points

Tracking and Analytics for Pool Company SEO

How does your pool company make a splash online? By diving deep into analytics and monitoring, that’s how. We track rankings like a lifeguard on look-out, always watching to see if you’re swimming ahead of the competition. Visits to your site? Counted faster than laps in a pool. Bounce rate higher than a diving board? We’ll smooth out those cannonballs. And for time on page, let’s just say we’re aiming for poolside lounge levels of stay. Because in the ocean of SEO, it’s not just about floating, it’s about riding the waves to success.

How to choose the best premium SEO agency for your business.

How exactly do you find the best SEO agency for you when everyone makes the same claim?


Have a conversation with the SEO expert. (Like, talking. No email or text.) You'll quickly get a feel of what kind of person they are.


Are they making grandiose claims and guarantees? Sounds lovely. But it's likely not true. No SEO expert can guarantee anything.


Would you hire a mechanic that drives a piece of junk? A cleaner with a dirty home? So why hire an SEO expert that doesn't rank?


Unless they're new (at which point you can likely get them at a discount), they should have case studies to prove their expertise.


Affordable SEO is relative. But, generally speaking, good SEO doesn't need to cost a fortune. Your ROI should be clear.


Can you see yourself grabbing a beer with this SEO expert? Ok maybe this one isn't super important but it would be cool!

Expert Pool Company SEO services that will make you money.

We have SEO expertise for businesses of all sizes.

Simple SEO Pricing that fits your business' Unique Needs

For businesses who are ready to get serious about growing their website for the next decade. We also offer custom packages for businesses who want to absolutely destroy their competitors!
$ 495
  • Keyword research
  • On-page SEO
  • Technical SEO
  • Local SEO
  • Google My Business management
  • Reviews management
  • Citations management
  • Integrations and Analytics
  • Rank tracking
  • Monthly reports

Frequently asked questions about our Pool Company SEO

And our most frequent answers. 😉

That’s the wrong question. Your question should be: “Is my SEO agency making me money?”

Here’s why.

The cost of SEO services can vary as widely as the businesses seeking them, making this question a bit like asking, “How long is a piece of string?” It really depends on your unique needs, the size of your business, your industry, your target audience, and your overall digital marketing goals.

At the lower end of the spectrum, small businesses or startups might find basic SEO packages for as little as $300-$500 per month. These packages often cover the essentials like keyword research, on-page optimization, and maybe some local SEO.

If you’re a medium-sized business in a competitive industry, or if you’re looking to target a broader geographic area, you may need more advanced services. These could include comprehensive SEO strategies like content marketing, link building, social media promotion, and ongoing SEO audits. These services could range anywhere from $1,000 to $2,500 per month. (or more!)

Now, if you’re a large corporation or an e-commerce website with a significant amount of products, you’re looking at a higher range, anywhere from $5,000 to $10,000 per month or even more. These high-end services typically include all the previously mentioned services, plus advanced data analytics, competitive analysis, and customized SEO strategies.

While cost is certainly a factor, the quality and effectiveness of the service are paramount. A cheap SEO service that doesn’t deliver results is no bargain, while a higher-priced service that significantly boosts your search rankings and drives traffic to your site can deliver a fantastic return on investment. As with many things in business and in life, with SEO, you often get what you pay for.

In the end, the best way to determine how much you should pay for SEO services is to clearly define your SEO goals, set a budget that you’re comfortable with, and then find a reputable SEO provider who can meet your needs within that budget. A good SEO provider will be transparent about their pricing and be able to demonstrate the results they’ve achieved for other clients.

The short answer: Absolutely, yes!

The slightly longer answer: Yes, but let’s explore why.

Imagine you’re throwing a grand party. You’ve prepared scrumptious food, decorated your venue beautifully, hired a fantastic band. But when the day comes, no one shows up. Why? Because you forgot to send out invitations. This, in a nutshell, is what it’s like to have a website without SEO. You could have the most visually stunning, user-friendly site with brilliant content, but if it’s not optimized for search engines, it’s like a party without guests.

SEO services are the invitations to your online party. They ensure that your website is found by the right people at the right time. By optimizing your site’s structure and content, SEO makes your website more attractive to search engines like Google, which in turn makes your site more visible to potential customers searching for the products or services you offer.

But the benefits of SEO services don’t stop at visibility. Premium SEO can also improve your site’s usability, enhance the user experience, and establish your brand’s credibility – all of which can significantly boost your conversion rates and increase your return on investment.

Moreover, the results of SEO are trackable and quantifiable. You can see exactly which strategies are driving traffic to your site, which pages are attracting the most visitors, how long they’re staying, where they’re coming from, and so much more. This valuable data can inform your marketing strategies and help you make more informed business decisions.

So, is it worth paying for SEO services? If you want your website to be more than just a digital business card – if you want it to be a powerful tool that drives growth and profitability – then investing in SEO is not just worth it, it’s essential. Just remember that SEO is a long-term strategy, so while you might not see results overnight, with patience and the right SEO partner, you’re likely to see a substantial return on your investment.

Imagine SEO as your fitness routine. You can’t just do a couple of workouts, lose some weight or gain some muscle, and then stop, expecting to maintain your new physique forever. Fitness requires consistent effort, ongoing adjustments based on progress, and sometimes, an expert trainer to guide you. SEO is no different.

So, why is SEO a monthly fee?

Here’s why:

  1. SEO is a Marathon, Not a Sprint: Unlike paid advertising, which can give you almost instant visibility, SEO is a long-term strategy. It takes time to climb the search engine rankings, and maintaining your position once you get there requires continuous effort.

  2. Search Engines are Always Changing: Google, Bing, and other search engines are constantly updating their algorithms to improve user experience. To stay on top of these changes and ensure your website remains optimized, SEO must be an ongoing process.

  3. Your Competition Isn’t Standing Still: If your competitors are investing in SEO and you’re not, you could lose ground in search engine rankings. A monthly SEO service helps you keep up with – and ideally, stay ahead of – your competition.

  4. Content is King: Fresh, quality content is one of the key factors search engines consider when ranking websites. A monthly SEO service often includes content creation and optimization to keep your site relevant and engaging.

  5. Data Analysis and Strategy Adjustment: SEO isn’t a set-and-forget strategy. It involves monitoring performance, analyzing data, and adjusting strategies based on what’s working and what’s not. This continuous cycle of analysis and adjustment is essential for SEO success.

So, just like your gym membership or your subscription to a healthy meal plan, SEO is a monthly investment in the health and performance of your website. And with a professional SEO service, you get the benefit of an expert trainer who knows how to help you achieve your goals.

If SEO were a seed, how long would it take to grow into a blooming plant?

The answer, much like the growth of a seed, depends on a variety of factors – the quality of the soil, the care it’s given, the weather conditions, and more.

SEO, like growing a plant, is a process, not an event.

Generally, you can start to see the first signs of SEO ‘sprouting’ anywhere from 2 to 6 months after starting your services. But don’t expect full bloom just yet. These results will likely be small and might not translate into significant changes in your business performance. You might notice a few more organic website visits, a slight increase in your website’s ranking for some keywords, or a small uptick in the time users spend on your site.

As you continue to nurture your SEO strategy over the next 6 to 12 months, like a gardener caring for a growing plant, you’ll see the ‘growth’ become more noticeable. Your website’s ranking for important keywords will improve, organic traffic will increase, and you’ll likely see better engagement metrics, like lower bounce rates and higher session durations.

After a year or so of consistent, quality SEO work, your ‘plant’ will be in full bloom. Your website should have a strong presence on the search engines for your targeted keywords, and you’ll see a significant increase in organic traffic. More importantly, you should start to see these improvements translate into business results – more leads, more conversions, and more revenue.

But remember, SEO isn’t a “set it and forget it” strategy. Search engines frequently update their algorithms, and competitors are always optimizing their websites. So, even when your SEO is in full bloom, you’ll need to continue nurturing it to maintain and improve your results. Like gardening, SEO requires patience, persistence, and consistent care. But when done right, the results can be truly spectacular.

Slade Dinn - SSD Pools

"I went from a website that made me cringe to one that I thought would have cost me a small fortune! The good news is that Rapid Web Launch was also reasonably priced. In fact, if I had a do over I would have used them from the beginning of starting my business. I had no idea even what I wanted it to look like but Patrick took the time to listen and learn about my business and what my customers look for. I also appreciate how easy it was to get help. Any question I had was promptly answered. Even now after being a customer for almost a year, Rapid Web Launch is always just an email or phone call away from helping me."

4X the Revenue of Your pool construction and maintenance Business With Proven SEO Services

You focus on your pool construction and maintenance business, and we’ll take care of the rest. Book a discovery call and reserve your spot in your city today!