A 301 redirect is a way of telling web browsers and search engines that a webpage has moved permanently to a new location.
It’s like leaving a forwarding address when you move houses, making sure that mail (or in this case, website traffic) gets redirected to the right place.
In SEO, using a 301 redirect helps maintain the original page’s search rankings and authority by passing them on to the new URL, ensuring that users and search engines are directed to the correct page.
