What is technical SEO?

Technical SEO refers to the actions taken to help search engines crawl, index, and interpret your website more effectively. It involves optimizing the infrastructure of your website to improve its visibility in search engine results.

Here are key components:

  • Site Speed: Enhancing how quickly your website loads for visitors.
  • Mobile-Friendliness: Ensuring your website works smoothly on mobile devices.
  • Indexing and Crawling: Making it easy for search engines to read and index your content.
  • Site Architecture: Structuring your website logically so users and search engines can navigate it easily.
  • HTTPS: Securing your website with HTTPS to protect your users.
  • Structured Data: Using a specific code format to help search engines understand your content.

In short, technical SEO lays the foundation for your website’s relationship with search engines, ensuring it can be found, understood, and ranked properly.