To add a TikTok pixel to your Shopify store, follow these steps:
1. Sign in to your TikTok Ads Manager account.
2. Go to the “Assets” tab and click on “Pixels.”
3. Click on the “Create Pixel” button.
4. Enter a name for your pixel and select the event types you want to track.
5. Click on the “Create” button to generate your pixel code.
6. Copy the pixel code that appears on the screen.
Now, let’s move on to adding the TikTok pixel to your Shopify store:
1. Log in to your Shopify admin panel.
2. Go to the “Online Store” section and click on “Preferences.”
4. Paste the TikTok pixel code you copied earlier into this field.
5. Click on the “Save” button to apply the changes.
Congratulations! You have successfully added the TikTok pixel to your Shopify store. The pixel will now start tracking the events you selected, such as page views, add to cart, and purchases. You can use this data to optimize your TikTok advertising campaigns and track the effectiveness of your marketing efforts.