When considering a local SEO company, asking the right questions can help you gauge their expertise, strategies, and potential fit for your business needs.
Here are key questions to ask:
Understanding Their Strategy
How do you approach local SEO differently from general SEO?
This helps you understand their grasp of the nuances in local SEO.
Can you share examples of local SEO success stories from your clients?
Success stories provide proof of their effectiveness and experience.
What local SEO tools do you use, and why?
Knowing their tools can give insight into how advanced and efficient their strategies are.
Performance and Reporting
How do you measure local SEO success for your clients?
Their metrics for success tell you what outcomes you can expect.
What kind of reporting can I expect to receive, and how often?
Regular reports ensure transparency and allow you to track progress.
On-Page and Off-Page Strategies
How do you optimize my website for local search?
Understanding their on-page tactics reveals their knowledge of local SEO factors.
What off-page local SEO strategies do you consider most important?
Off-page strategies, like local link building, are crucial for local visibility.
Google My Business Optimization
How will you optimize my Google My Business listing?
A well-optimized GMB listing is vital for local search visibility.
Adaptability and Communication
How do you stay updated with Google’s algorithm changes?
SEO is always evolving, so their ability to adapt is crucial.
Who will be my point of contact, and how frequently can we communicate?
Direct communication channels are essential for collaboration and updates.
By asking these questions, you get a clearer picture of the local SEO company’s approach, ensuring they align with your business objectives and expectations.”
